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We love the car business – in fact, HighTest lives and breathes all things automotive. Collectively, we are a group of people dedicated to helping car companies improve the performance of their dealer channel through marketing and training programs. |  |
 The HighTest business model is designed to allow our clients to tap into the expertise they need, when they need it. We are a small but mighty organization made up of a core group of employees, supported by a team of contract subject matter experts. This “bench strength” enables our clients to benefit from highly personalized service and deploy flexible and scaleable solutions that are very cost effective. |
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 At HighTest, we pride ourselves on being “students of the automotive industry.” We are a diverse group of individuals who have owned and managed dealerships, designed best-in-class dealership performance improvement solutions, earned money as automotive journalists, worked as automotive research analysts and partnered with automotive business leaders across North America. Together, we are a formidable group of experts who understand what is keeping you up at night and have the strategic insight to build tactical solutions that will immediately impact your dealer channel. |
